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Leap of Faith tells the story of Al Schneider, who sold the family Plymouth to start a tiny trucking company in Green Bay, Wisconsin, in 1935 and his son Don, who turned it into a high-tech operation that shaped the modern American trucking industry. The book shows how Don Schneider envisioned a future beyond deregulation and reinvented an old-line trucking firm to serve that futureābroadening its services and geographic reach while keeping the fiercely-independent company family-owned, professionally managed and running under the same customer- and employee-friendly values that defined it from the start.